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What is evidence-based investing?
Nobody can establish who first used the phrase 'evidence-based investing', and no regulator defines it. Robin Powell, who was given the name by Larry Swedroe in 2015 and is sometimes wrongly credited with coining it, sets out what it actually means: four tests of what counts as evidence, borrowed from a medical parallel that hit the same crisis twelve years ago. Including where he goes further than a global tracker, and why he holds that position less firmly than he used to.
Robin Powell
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What is evidence-based investing?
Nobody can establish who first used the phrase 'evidence-based investing', and no regulator defines it. Robin Powell, who was given the name by Larry Swedroe in 2015 and is sometimes wrongly credited with coining it, sets out what it actually means: four tests of what counts as evidence, borrowed from a medical parallel that hit the same crisis twelve years ago. Including where he goes further than a global tracker, and why he holds that position less firmly than he used to.
Robin Powell
Oct 128 min read
The best investing book for UK readers in 2026 just got better
The second edition of the award-winning How to Fund the Life You Want is published today. Most personal finance books are designed to be read. This one was designed to be used. Robin Powell explains why the best investing book for UK readers in 2026 doesn't just explain investing – it asks the reader to do something about it, with a free workbook, six rules and a foreword from the Financial Times' Consumer Editor Claer Barrett.
Robin Powell
May 147 min read
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