The ESG momentum trade is fraught with danger

Posted by Robin Powell on March 30, 2021

The ESG momentum trade is fraught with danger


ESG stocks have enjoyed a stellar run, and sustainable investment funds continue to report healthy inflows. In the long term, ESG investing makes sense from a risk, as well as a moral, perspective. But, investing responsibly won’t necessarily translate into higher returns, and, as Sparrows Capital’s MARK NORTHWAY explains, expecting ESG’s winning streak to persist in the short-to-medium-term is asking for trouble.


The investment industry has a saviour — apparently impervious even to pandemics — but devotion to its power could be a brewing issue this year. ESG investing, sometimes also referred to as ‘responsible’, ‘sustainable’ or ‘ethical’ investing, appears to have forged itself a cast-iron reputation.

As the ravages of the coronavirus pandemic hit economies, many investments with an ESG tilt not only experienced a less severe drop, but performed as well, if not better, than their non-ESG counterparts in the market recovery.

The rationale behind ESG investments makes perfect sense; investors increasingly want their capital to ‘do good’, both in terms of investment returns but also in relation to climate change and other global issues.

But the forces that led to such strong ESG performance during a once-in-a-generation event may not persist or repeat themselves in short order.


Scrutinising returns

Many investors are expecting outsized returns from ESG holdings again this year, but we would caution against this stance.

Even though our own SCore Responsible Equity 60 fund significantly outperformed the Investment Association’s 40-85% Shares sector in 2020, we are conscious of what caused the performance surge.

It was somewhat serendipitous that certain stocks and sectors that are routinely considered as ESG-friendly investments were also those that prospered in the pandemic.

The tilts to the likes of IT, consumer discretionary stocks, and healthcare within ESG indices were beneficial when large parts of these sectors flourished in the face of lockdowns and the unfolding health crisis.

Essentially, a re-rating of many sectors occurred, buoyed by a momentum effect as capital migrated accordingly. Investors are unlikely to catch such a large wave again in the near future.


Tactical decisions

It’s difficult to argue against the momentum part of the equation: roughly 15 per cent of European assets now have an ESG tilt. Across the Atlantic, roughly one of every three dollars invested — some $17.1 trillion — is under a sustainable mandate.

The trend is not going away any time soon, but its speed could slow, making it overly optimistic to presume that the jet fuel added to it by the pandemic will continue this year.

A significant number of firms experienced record-breaking re-ratings in 2020 as their business models were bolstered by the surge in home-working and e-commerce.

This has led to exorbitant valuations in many cases. Even ignoring the fact that many of these firms may simply have borrowed growth from the future, most investors would claim they follow the ‘buy low, sell high’ mantra.


Upcoming rotation

It would be safe to expect some profit-taking from the high-flyers into underperforming assets, making it more difficult for those shares that climbed stratospheric heights in 2020 to repeat the performance this year.

The new home for this shifting capital could still have an ESG tilt, but it might not flow into the sectors that succeeded because of lockdown.

This aligns with our view that ESG is a filter, not a factor; one can and should choose to invest in ‘ethical’ assets, but this should be done from the perspective of conscious, not from an expectation of increased return.

Virtue does not automatically translate into outperformance. Rather, it is the likes of value, growth, and, of course, momentum, that are the true drivers of long-term returns.


MARK NORTHWAY is Investment Manager at Sparrows Capital and chairman of ShareSoc, the UK Individual Shareholders Society. Based in London, Sparrows is a pioneer of capped-fee evidence-based model portfolios for financial advisers and is one of three strategic partners of TEBI’s in the UK.



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© The Evidence-Based Investor MMXXI




© The Evidence-Based Investor MMXXI




Robin Powell

Robin is a journalist and campaigner for positive change in global investing. He runs Regis Media, a niche provider of content marketing for financial advice firms with an evidence-based investment philosophy. He also works as a consultant to other disruptive firms in the investing sector.


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