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Writer's pictureRobin Powell

Seven steps to better returns without predicting the future

Updated: Oct 15





So now we know. The financial pages and investment magazines have been full of tips on how to enjoy better returns in 2024, so all we need to do now is get on and do it, right? If only it were that simple! As TEBI founder ROBIN POWELL explains in his latest article for rockwealth, basing your investment decisions on forecasts and opinions is almost guaranteed to result in long-term underperformance. Thankfully, though, there are ways to generate better returns that don't involve a crystal ball.



At this time of year, newspapers are full of suggestions about how to improve your investment returns over the next 12 months.


Although some of them are sensible, most of the tips on offer are really not very helpful. Many of them are simply based on what investments performed well or badly in 2023. But the best and worst performers in 2024 are unlikely to be the same as last year.


To pick this year’s winners in advance, you need to predict the future, and that is extremely difficult. It's far better to avoid such predictions altogether and focus instead on academic evidence and peer-reviewed data.


The good news is, it is possible to enjoy better returns without relying on a crystal ball. Here are seven ways to do it.




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